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Explain a new product versus an existing product. How would the application of the marketing mix differ? Why? Please give examples.
Explain Types and Significance of Infrastructures and Why would a senior manager need to know all four infrastructures
Explain electronic communication tools, Supply chain management and customer relationship management etc
Explain Navagation Ease of Expedia and Travelocity and Orbitz
Explain Significance of the TCP/IP protocol and What is the significance of the TCP/IP protocol in the ubiquitous e-commerce world we are entering
Explain E-commerce applications and do you think that open source e-commerce applications are the best solution in the market today
Compare incremental costs and avoidable costs. Incorporate the impact each has on prices in your response. Provide specific examples to support your comparison.
Explain IP4 Chocolate Bar and Overview of integrated marketing communications
Explain How can internet-based technologies be used to automate the supply chain and discuss strategic opportunities for eCommerce enabled supply chains
Explain EBusiness- Solution set and identify any ethical, legal, regulatory and social issues that might negatively impact people and organizations and or society
Compare and contrast transaction marketing and relationship marketing by using appropriate examples to illustrate your answer
Explain Expatriate Managers Selection Process and what kind of screening process will you use to identify those with the
Explain E Business- identify the best and the worst websites in terms of marketing and Discuss and identfy three worst web sites you have found on the Internet
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