Expected to reduce regular burger sales

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Good Burger, a fast-food restaurant, is considering whether to add a Deluxe Burger to its menu. The Deluxe burger will e priced at $5.29 per sandwhich and 186,000 are expected to be sold. Good Burger currently sells 900,000 regular burgers at a price of $3.99 per sandwhich. What is the amount of incremental revenue that Good Burger should incleade in its capital budgeting analysis if the launch of the Deluxe Burger is expected to reduce regular burger sales by 65,000 sandwhiches?

Reference no: EM132054707

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