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Assignment:
1. Based on the key factors that affect pricing, give examples of how each factor affects tourism and hospitality product/service pricing.
2. List down the different pricing strategies and give an example as to how each can be applied to an actual tourism or hospitality product/service.
3. What do you think are the advantages and disadvantages of lowering the price? How about the price increase?
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
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