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Examples of branding in financial services

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Identify two examples of branding in financial services (e.g., specific types of retail bank accounts or insurance policies), and define their characteristics. How meaningful are these brands likely to be to customers?

Reference no: EM133035231

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Examples of branding in financial services : Identify two examples of branding in financial services (e.g., specific types of retail bank accounts or insurance policies), and define their characteristics.
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