Example of which type of organizational buyer

Assignment Help Operation Management

Reference no: EM132302888

1. The Los Angeles Unified School District (LAUSD) is the second-largest public school district in the United States and is an example of which type of organizational buyer?

government agency

reseller

ultimate consumer

business firm

manufacturer

2. Refinery requests for crude oil are based on customer need for gasoline. The demand for crude oil is referred to as ________ demand.

seasonal

selective

industrial

derived

primary

3. One way that marketing mix characteristics differ for organizational buying compared to consumer buying is that for organizational buying

advertising is typically uplifting and inspiring in nature.

promotions of all kinds are avoided.

price is often negotiated.

distribution is of negligible importance.

product quality is assumed among sellers and is rarely a buying criterion.

4. Which of the following is a commonly used organizational buying criterion?

order size

promotional incentives

breadth of product selection

senior management stability

ability to meet delivery schedules

Reference no: EM132302888

Questions Cloud

What type of business you would like to open : For this week's discussion, I would like everyone to decide what type of business you would like to open (the possibilities are endless).

Networking and building connections essential skills : How are networking and building connections essential skills to sales and marketing Using at least three different sources to support this answer.

Making a decision to shut down : Profits and the shut down decision. Why might a profitable motel shut down in the long run if the land on which it is located becomes extremely valuable

Explain the physical principles of digital image acquisition : Explain the physical principles of digital image acquisition and generation, visualisation and image processing - 1000 words and 7 references

Example of which type of organizational buyer : The Los Angeles Unified School District is second-largest public school district in United States and is example of which type of organizational buyer?

What is crime prevention through environmental design : What is Crime Prevention Through Environmental Design? What is the Three-D approach as it relates to Crime Prevention Through Environmental Design?

Producer of variety of different types of baked goods : You have recently taken position with Snyder Bakeries, producer of variety of different types of baked goods that are packaged-sold directly to grocery chains

Describe the consequences of not knowing : In three paragraphs, describe the consequences of not knowing most of the users of a B2C site.

Describe procedures involved in measuring performance : RCM is a comprehensive approach that evaluates, improves, and manages all components in obtaining patient encounter information and applying it to ensure.

User Account

All Pages