Example of product in each stage of the product life cycle

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Reference no: EM132157847

Marketing

For this assignment, you need to attend to the questions/instructions below. Please attach, in Canvas, a Word document (maximum 2 double-spaced pages), 12-point font size, and Times New Roman.

You can use your textbook and any readings discussed/assigned in class; nevertheless, any outof-class information and/or Internet should NOT be used on these assignments. While you can discuss these assignments with your colleagues, the final work should reflect your own ideas; otherwise, it will be considered cheating. The responses should reflect your own idea/work; those assignments that resemble other students’ assignments, your textbook authors’ ideas, and/or Internet ideas will be considered cheating/plagiarism. Any instance of cheating/plagiarism will result in failing the course. This assignment will be graded based on the following criteria:

1. The way students apply the key marketing concepts to solve a business problem/analyze their own behavior or a current business issue/develop courses of strategic action/analyze and recommend solutions.

2. Writing style/quality. The document will be of good quality related to grammar, format, content, etc. If the document has more than 3 misspellings/grammar errors, 3 points will be deducted for each misspelled word/grammar error identified. Furthermore, if I cannot figure out what you are trying to communicate, due to poor writing, additional points may be subtracted.

1. Suggest an example of a product in each stage of the product life cycle. Explain your examples.

2. Which of these products do you own? What does this suggest about the type of adopter you are? For example, if you own the product that you suggested for the introductory stage, what type of adopter are you?

Reference no: EM132157847

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