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Examine the list of characteristics of guerrilla marketing

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Reference no: EM132685564

Question 1: Examine the list of characteristics of guerrilla marketing. Which characteristics would apply to the Coca-Cola guerrilla marketing campaign? Why? Which would not apply? Why not?

Question 2: Examine Coca-Cola's Instagram and Pinterest pages. What is available on the sites? Does it integrate well with the guerrilla marketing campaign? Why or why not?

Question 3: What information is on the YouTube channel for Coca-Cola? Why is it there?

Question 4: Based on all of the material you have viewed, what message is being conveyed by Coca-Cola? Provide support for your answer.

  • Format your presentation consistent with APA guideline

Reference no: EM132685564

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