Reference no: EM133809780 , Length: word count:3000

Competitive Strategy

This assignment aims at ensuring that students are able to apply various models used in the strategic management process to relevant business cases.

The following Unit Learning Outcomes apply to this assignment:

Examine the key challenges faced by companies and contextualise the major approaches companies apply as they formulate strategy.
Analyse complex strategy environments and develop confidence in working with others to develop and apply strategic alternatives.
Critically analyse the relationship between an organisation's strategy and its structure. Get your answer now!
Synthesise theoretical and practical knowledge of strategy in the diagnosis of strategy issues and the formulation of strategies.

Cases

Choose either the Disney case or Whirlpool case (in week 7 tutorial) for part 1 and 2

Apply the following models to the chosen case (i.e. use the same case study for both models):

Part 1 - Diversification (week 6 lecture)
Part 2 - BCG Matrix (week 7 lecture)

Choose the KIA case (in week 8 tutorial) for parts 3 and 4

Part 3 - Global Business strategy (week 8 lecture)

Part 4 - Porter Diamond Model (week 8 lecture)

NB: Be sure to base your answer on the models studied in class, and illustrate accordingly. Each of your models should be explained based on the lecture material, as taught by Holmes Institute, and then applied to the case, as practiced in tutorials. You may introduce additional case material, if needed, to expand on what is provided in the HI6006 Blackboard site, as long as the additional case facts are directly relevant to the strategy model you are explaining, and also correctly referenced.

Appendix - Required Format

To ensure that all students participate equitably in the group assignment and that students are responsible for the academic integrity of all components of the assignment, you need to complete the following table which identifies who is to be held responsible for each section of the report.