Examine opportunities and threats of a company-business

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Assignment:

A SWOT analysis is known in the public relations world as a study that examines the "Strengths, Weaknesses, Opportunities and Threats" of a company, business, organization, etc. from presentation and perception, Keep this in mind as I share what's in store for Discussion 2.

While you were away last week, an (imaginary) tycoon entrepreneur named Al. B. Slimy and his son named Grimy and Daughter Never, opted to buy a huge technology corporation. Problem is; they earned their millions by selling spoiled fruit and vegetables in local and international impoverished communities. The Grimy's want to disassociate themselves with their past fortune but keep their popular family name in business forefront as they venture out. They feel that their (IMAGINARY) name is powerful and can shine bright and favorable in the right light with the right public relations representation. This is where P.R.B.E. brilliance comes in.

Inititate an ethical press release that Mr. Al Grimy, Slimy Grimy and Never Grimy will be proud of upon the rollout of their new company. This release should include a title for the company, a definition of what type of business and what image and foundation future consumers, investors and employees can expect.

Reference no: EM133348950

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