Examine how your selected firm is managing its crm

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Reference no: EM133668311

Discussion Post: CPFR and CRM

Find a firm that employs Collaborative Planning, Forecasting, and Replenishment (CPFR) to improve its forecast accuracy.

I. Briefly explain the CPFR process, and describe how it has helped the firm to improve its customer service.

II. Examine how your selected firm is managing/implementing its Customer Relationship Management (CRM).

Reference no: EM133668311

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