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Question
Identify and explain three factors driving the evolution of the importance of personal selling to the firm. Use at least one appropriate example in your explanation.
Evaluate the effectiveness of E-Procurement and E-Auction. Explain the role of cloud computing, traceability, RFID and other ERP solutions.
How does strategic customer segmentation and targeting helps businesses to be have a competitive advantage over their competitors.
Marketing is a combination of four major elements. These are called the 4 P's of marketing and include (1) identification, selection and development.
What marketing (product, price, promotion, distribution) decisions should they take into consideration to meet the needs of customers in the international
Produce best results when combined with other marketing activities such as advertising. What effective Personal Selling did Gordan use to sell the G Series Pro?
Compare the amount and type of concern we should have for another business in our industry of interest versus what we should have for an individual person
You are a member of an advertising team assembled to develop a promotional campaign for a new digital camera.- Develop three headlines for this campaign.
Make an educated guess regarding how long the product or service will remain in each phase of the lifecycle. State Samsung organization's mission
This Project will require you to develop a marketing strategy and plan for a product or service specific to an organisation of your choice.
Identify a recent economic, social, cultural, demographic, political, legal, government and technological trend.
Consumer Behavior Blog Post - Are you using your cell phone the right way - contribute to consumer misbehavior
Select and analyze an article on this case. What is the purpose of a firm testing DNA? Give your opinion of whether this is ethical or legal? Do you agree or disagree with it? Can it sometimes be justified? There is also a privacy issue here given..
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