Evaluation of the balance scorecard

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Reference no: EM1340590

Question 1 -- Managerial Decisions

Websites of budget airlines frequently offer special fares and flights to selected destinations. A decision to run a brief "fare special" is an example of a managerial decision. Check for recent examples of fare specials, and discuss the type of costs and revenue information that would go into making this type of managerial decision.

Question 2: Implementing the Balance Scorecard

Khairil, the Managing Director of Modern Services, is thinking about implementing the balance scorecard. As a newly appointed manager at Modern Services, you have been asked to initiate and lead the implementation of the balance scorecard in your company. You are required to prepare a comprehensive report for the Managing Director that highlights the following:
a. Detailed documents of the elements of the balance scorecard.

b. The purpose of each balance scorecard element.

c. The description on how the balance scorecard elements are related to the organisation's
strategy.

d. An evaluation of the balance scorecard by indicating whether the choice of balanced scorecard measures is complete and consistent with the organization's plan and stakeholder set.

Reference no: EM1340590

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