Evaluating the viability of entering a particular industry

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Question: The Five Forces framework, advanced by Michael Porter, is a conceptual approach for industry-based analysis of the competition. It is often used for strategic industry level decisions, such as evaluating the viability of entering (or exiting) a particular industry. According to this framework, competitiveness within an industry is determined by evaluating the following five factors: bargaining power of suppliers, bargaining power of buyers, threat of new entrants, threat of substitutes, and rivalry among existent competitors.

Reference no: EM133461715

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