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Evaluate ua initial brand-building success

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Reference no: EM133561072

Questions: Answer the questions based on the Under Armour case study by Rory McDonald

  1. Evaluate UA initial brand-building success
  2. Analyze the ads targeted to women on Table 2. Determine how well do they align with UA positioning
  3. Derive and articulate the different approaches UA has used to reach and resonate with women
  4. Recommend the ideal approach going forward to achieve the goals in sales to women by 2-19

 

Reference no: EM133561072

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