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Assignment:
Questions:
1. Evaluate the U.S. auto industry using the six factors identified under the general environment analysis. Which of the six factors in your opinion are the most powerful in the U.S. auto industry?
2. Apply the Porter's five forces analysis on the U.S. auto industry. In your opinion, is the U.S. auto industry attractive (profitable)?
3. After reading the case, which general environment and/or industry factors favor Tesla Motors? Why do you think Tesla Motors is disrupting the auto industry?
4. As you read, the internal environment (resource and capabilities) is also equally important in shaping companies' competitive advantage. Evaluate Tesla's strengths and weaknesses using value chain analysis.
5. Based on your readings of the Resource Based View and the four criteria (valuable, rare, difficult to imitate and substitute), do you think Tesla Motors has a sustainable competitive advantage?
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