Evaluate the two ads according to their creativity-clarity

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1. Choose ads from two competing products of your choice, such as two toothpaste ads, two automobile ads, cell phone ads. the ads may either be online or in print.

2. Evaluate the two ads according to their creativity, clarity, likability, memorability, and effectiveness. after your evaluation, write a report that compares the two ads, and make a final recommendation based on your evaluation.

3. The report should contain the following sections, presented in this order: introduction, statement of purpose, recommendation, methodology and criteria, analysis.

Reference no: EM132238298

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