Evaluate the nature of the business customers attracted

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Visit the website www.covisint.com, and evaluate the nature of the business customers attracted. Who is the target audience for this business marketing site?

Describe the types of firms that are currently doing business through this exchange. What other types of organizations might be attracted?

Is it appropriate to sell any banner advertising on a site such as this?

What other industries might benefit from developing similar e-marketing exchange hubs?

Reference no: EM131304238

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