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Question: Consider the Colgateoral care brand. Use the brand extension models presented in the unit to evaluate the mouthwash brand extension's ability to achieve its own brand equity and contribute to its parent brand equity.
What would you do differently if you were the Colgate brand's Marketing Manager? Why?
Discuss brand development and brand management in the host market, and compare and contrast them with domestic brand development and management strategies
please respond to the following competition model1.justify the fundamental reasons that marketers should closely
What is the marketing mix? Select an organization or brand. Why is marketing research important to the development of a marketing strategy?
strategy formulation process environmental scanning and international environment forces please respond to the
Discuss two ways in which Jim Jam's customers will most likely judge the quality of his services?
discuss at least 3 examples of how this theory would be used in the application of ldquoskills and techniques
Explain Average return on investment and measured as the percentage difference between the IPO offer price and the first day closing price
My part Betsy about this Report is: Executive summary and Analysis of the organisation's service marketing mix (7 P's) (Products - Price - Promotion - Place - People - Processes - Physical Facilities)
1q. based on the history of the company why did bp get involved in so much questionable conduct?2q. analyze bp efforts
Assignment : A New Strategy for Kodak, Establish five (5) key objectives for Eastman Kodak that encompasses the operational, financial, human resource aspects of the business
Evaluate the efficacy of major types of health clinical outcomes one can use in economic evaluation analysis. Provide at least one example to support your response concerning clinical outcomes.
1) All of the below are types of internal performance measures for controlling the sales plan except: [KM1]
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