Evaluate the level of success of kodaks reinvention attempts

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Reference no: EM13791819

"Marketing Strategy" Please respond to the following:

From the e-Activity and the "Hit & Miss: Kodak Ignores the Digital Picture". Examine the main reasons behind Kodak reinventing itself in order to stay in business. Evaluate the level of success of Kodak's reinvention attempts. Support your position with two examples of Kodak's success or failure in its efforts.

Reference no: EM13791819

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