Evaluate the importance of carrying out PESTEL analysis

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Reference no: EM132394536

MOD003353 Business Environment Assignment - Anglia Ruskin University, UK

Learning Outcomes -

1: Understand how the organisation is structured, governed and managed.

2: Appreciate the key external environmental constraints on a business.

ASSIGNMENT INSTRUCTIONS -

You are required to produce a 2,500- word (+-10%) report that looks to satisfy three tasks.

INTRODUCTION - The business environment is divided into the external and internal environment. Analysis of the business environment allows organisations and their employees to understand the context within which they operate. It enables organisations to develop their strategies and anticipate potential change. Therefore, understanding the business environment is crucial to success in today's business world.

Choose one company from the following list (choosing Plus500):

Schroders PLC
Barratt Developments PLC
Centamin PLC
Contour global PLC
Plus500 PLC

Task 1 - Examine how your chosen company is governed and structured.

Task 2 - Evaluate the importance of carrying out PESTEL analysis for an organisation.

Task 3 - Use the PESTEL framework to analyse the external environment of your chosen company.

ASSESSMENT CRITERIA:

1. Knowledge and understanding of how the organisation is structured, governed and managed.

2. Abilities to appreciate the key external environmental constraints and opportunities on a business

This assignment must be completed individually as a management report, following the appropriate academic structure:

Executive summary
Table of Contents
Introduction
Main body
Conclusions
References list

Note - The word limit for this assignment is 2500 words. This word limit does not include the executive summary, tables, diagrams, appendices or references. You must use the Harvard referencing system.

POINTS TO CONSIDER:

You must give a general overview of your chosen company, including its history, its organisational structure, and how it is governed.
Evaluate the importance of PESTEL analysis for a business organisation. Why is it important for organisations to carry out PESTEL analysis?
Make a list of the Political, Economic, Social, Technological, Environmental and Legal (PESTEL) factors that influence the environment of your chosen company, and discuss how these factors impact your chosen company.
You must illustrate your answers with relevant practical examples.

Attachment:- Business Environment Assignment Files.rar

Reference no: EM132394536

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