Evaluate the efforts of babycenter in its objective

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Reference no: EM133646796

Question: Your task is to evaluate the efforts of BabyCenter in its objective to create a social brand. In addition, you are to provide an assessment of these efforts, being sure to include both positive and negative views; strengths and weaknesses. Lastly, make recommendations that leverage the strengths and overcome the weaknesses of the program. Consider the several mechanisms it used: cultivating employee innovation, creating customer communities, empowering influencers, and enabling story telling.

Reference no: EM133646796

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