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Write a five to seven (5-7) page paper in which you:
1. Determine which facets of the Geico total rewards program align with the five (5) top advantages of a total rewards program outlinedof the textbook and discuss your reasoning.2. Create a strategy for ensuring that the Geico plan addresses all of the advantages.
3. Evaluate the effectiveness of the communication of Geico’s total rewards program based upon the Website’s descriptions of the benefits. Recommend two (2) areas for improvement.4. Assuming employees are unhappy with the current plan, offer two (2) improvements or changes to Geico’s total rewards program.5. Use at least five (5) quality academic resources in this assignment. Note: Wikipedia and other Websites do not quality as academic resources.Your assignment must follow these formatting requirements: • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.• Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required.
Apply the buying center concept to a firm, a nonprofit organization, or a government agency you work for, or are familiar with, for the purchase of new laptop computers for their employees.
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