Evaluate organizational leadership

Assignment Help Business Management

Reference no: EM133360452

Assignment:

The purpose of this case is to help you:

1. Evaluate organizational leadership and its role in relation to corporate culture

2. Develop strong and effective internal and external communications

3. Understand the impact of employee engagement and corporate culture

4. Develop corporate communications plans RIM needs to respond both externally and internally to the letter, including the claims that the letter "reflects the feeling across a huge percentage of your employee base."

Your presentation should offer a clear summary and analysis of the situation, and recommend what coCEO's Balsillie and Lazaridis need to communicate in response. Remember to focus your summary and analysis on creating the foundation for your recommendations.

Key Questions

How should RIM respond externally?
What should be their main message? How should they share this message?
What issues does RIM need to address internally with their employees?
What do they need to communicate? How should they communicate it? What, if any, actions should follow the communication?

Reference no: EM133360452

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