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Evaluate global value chain criteria criteria

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Reference no: EM133166261

Assignment: Select an exclusive Canadian global company and evaluate it on its global value chain criteria criteria's.

Evaluation Criteria's:

  • Domestic and International markets - presence, share, reach and prospects
  • International marketing concept
  • International Markets - primary, secondary and prospective
  • Strategy - standard, differentiated, mixed
  • Primary and Secondary Activities
  • Supplier Relationship Management
  • Logistics - Inbound and Outbound
  • Operations Management
  • Distribution Management
  • Customer Relationship Management
  • Integrated Global Supply Chain Management
  • Performance Metrics/Management
  • Overall objective - lower price, quality, responsiveness, innovation, adaptability
  • Efficiency and Effectiveness
  • Value Chain Management

Reference no: EM133166261

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