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Evaluate an existing business plan

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Reference no: EM133172926

  1. Evaluate an Existing Business Plan
  2. Please download the "Michael's Business Centre" business plan
  3. Critically evaluate this business plan - specifically, examine:

A. Structure - how does it compare to: 

  • What you think the structure should be (based on your own insights, research and judgement), 
  • Based on what the course textbook indicates it should be; 
  • What do you feel works or does not work in this business plan? 

B. Content:

  • Who do you think this plan was written for?
  • Do you find the document persuasive? 
  • If you were an investor, do you feel that this document meets your needs? If not - why not?
  • Is the content supported by sufficient research, documentation and references?

C. Feedback:  If this plan was submitted to you for feedback - what suggestions would you give?

Reference no: EM133172926

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