Evaluate amazons sustainable competitive advantage

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Reference no: EM133682422 , Length: Words Count:1050

Assignment:

Amazon from the 2019 Fortune 500 list that demonstrates a sustainable competitive advantage in the marketplace.

Evaluate Amazon's sustainable competitive advantage using the SWOT analysis technique.

Write a 700 to 1,050 word modified SWOT analysis that includes the following:

An introduction with a detailed description of the company

A SWOT analysis diagram that includes strengths, weaknesses, opportunities, and threats

An evaluation of how specific internal factors (strengths and/or weaknesses) support and/or promote a competitive advantage; examples may include:

Financial, physical, or human resources
Access to natural resources, trademarks, patents, or copyrights
Current processes (employee programs or software systems)

An evaluation of how specific external factors (opportunities and/or threats) support and/or promote a competitive advantage; examples may include:

Market trends (new products or technology advancements)
Economic trends (local and/or global)
Demographics
Regulations (political, environmental, or economic)
Conclusion with an evaluation of how the company has retained its competitive advantage

Reference no: EM133682422

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