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Read "Ethical Issues in Marketing: An Application for Understanding Ethical Decision Making" from the University Library.
Write a analysis and evaluation of a company's effectiveness in the following areas:
Distinguish between social responsibility, ethical, and legal issues and their effect on marketing.
Relate the triple bottom line to an organization's sustainability.
Analyze consumer influence on ethical behavior in marketing.
Assess the value of communicating ethical behavior to the public.
Conclude how ethical issues influence legal issues in marketing.
Identify strengths and weaknesses of the company/brand as it exists today. What does the company/brand do well and not so well at this very moment?
Assignment: Discussion-Factors and Trends that Influence Strategy Development, In this module, you will explore how businesses react to changing economic times and the influence this has on product and service positioning in the market place
What is the difference between marketing efficiency and marketing effectiveness
1. determine how five guys philosophy sets it apart from other fast-food chains.2. analyze the original values for the
How private do you believe your information is? How often do you notice advertisements tailored to you when casually browsing the internet?
What are some good research questions for an augmented reality headphone?
Review market history and estimate future growth potential. The topic is Lay's potato chips rebranding an existing chip as a fat free product.
Choose a company and describe the challenges of that business that are unique to e-commerce
Complete the Marketing Budget worksheet for your company. The goal of the marketing budget is to help you determine how much it will cost you to reach your market and achieve your sales goals.
Explain the differences between feedback from interpersonal communications and feedback from impersonal communications. How can the marketer obtain and use each kind of feedback?
the purpose of the annotated bibliography is to assist you in developing research analysis skills including critical
Discussion on creative strategy and media tools. A sales promotion strategy is intended to produce a short-term change in customer behavior. One interesting web site is www.asicentral.com (the Advertising Specialty Institute). Identify one sales ..
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