Estimating the increased bargaining power

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Reference no: EM133181985

It is often argued that forming coalitions in a negotiation can bring great advantages in terms of increased bargaining power, but their biggest weakness lies in determining a common set of goals among the coalition members, and getting members to maintain their commitment to agreed goals because they each have differing priorities. You fear that the opposing party in your upcoming negotiation will target such weaknesses. Explain how you would go about ensuring your coalition remains intact, and why you think this would be effective.

Reference no: EM133181985

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