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There are three activities you have to choose two and write essay of 500 words each, total of 1000 words required.
Activity 1 - If a company is interested in estimating the distribution of income in the Northern Territory or New Zealands's North Island, how could it proceed? Be specific.
Activity 2 - Visit three web services of fast moving consumer goods (FCMG) companies (for example Wnilever and P&G). Is there evidence of segmented approach or are they mass marketing? Rank the three companies in terms of how well they segment their market and prepare a set of recommendations on how they could segment their market further.
Activity 3 - Discuss how worldwide demographic trends are affecting opportunities for international marketing and which industries are set to benefits from the ageing baby boomers.
Learning contract proposal that will form the basis of your learning contract report.
"Change is the only constant " Evaluate the different types of change that have occurred in Sony.
How do advertisers try to use group influence? Will you find any specific examples and explain the relevant theory of group behavior and influence?
You have been appointed by Sony as a consultant on change management. Advise Sony on how they could implement the change by using the various theories of change you have learnt.
The purpose of this project is to help you to gain an understanding of how the stock market works and of the relationship between theory and practice.
Find not only the optimal production quantities, but also the optimal total cost.
Describe the management process and identify the skills required to manage business organizations.
Case Study : Bert's Bonsai and Aquatic Sport Museum Prepare a knowledge management system.
Demonstrate understanding of the many-sided nature of knowledge management
Write a paper on Historical Trends of Management.
Theory of Planned Behavior and Integrated Behaviors Model
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