Estimate industry market potential and any data source

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Reference no: EM132261694 , Length: 4

Discussion :

Choose a company within Saudi Arabia and assess its readiness to internationalize. Do not utilize companies that already have an international presence, though can currently have a regional presence.

Explain the methods you would use to estimate industry market potential as well as any data sources you might use for sampling.

Your well-written paper should meet the following requirements:

4-6 pages in length

Support your analysis by referencing and citing at least three scholarly sources in addition to embedding course material concepts and principles.

Reference no: EM132261694

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