Establish the positives of the use of social media

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Question 1: Select any institution from the list above that you would like to investigate within Australia

Question 2: Identify all their social media channels and what they are being used for (for example, they may be using social media for recruitment, marketing, sales, creating a presence and increasing the reach etc)

Question 3: Analyse how each of these channels are being used by the business and report this.

Question 4: Establish the positives and negatives of the use of social media. Identify any issues or problems with the current social media usage.

Question 5: Identify additional social media channels that can be used to enhance their business and profits.

  • Provide clear recommendations with a forward planning strategy as to what the business should do, with justifications. This may include removing some channels that are not reliable, adding on more channels or a better mix, etc.

Reference no: EM132885931

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