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A hospital marketing director at a very large hospital in an urban setting has several research projects to undertake this quarter. The hospital is continuing to expand its offerings in the metropolitan area and ensure a strong relationship with the top physicians in the community.
The hospital urology department wants to establish a sexual dysfunction clinic. The department head wants to get an estimate of the number of men ages 35 to 60 in the community suffering with some form of sexual dysfunction.
A primary care medical group is trying to determine whether patients are being greeted and serviced appropriately by the billing and admitting departments.
An MCO is trying to determine what concerns physicians have in agreeing to become part of its panel of physicians who will treat its subscribers.
He has asked you to assist by developing a report analyzing how each of these 3 projects would help the hospital improve its relationship with the public. Given that the projects would be presented to the hospital's Board of Trustees, the marketing director indicated that your report needs to include a critique of current literature (scholarly references) to support a position on each.
What is labor productivity (also known as cases per labor hour)? Determine the multifactor productivity?
Discuss common issues in the contracting process.Describe four provider obligations commonly included in managed care contracts.
Analyze the CMS standards (core measures). Compare the CMS standards with the guidelines proposed by one other organization. Based on this comparison, would you recommend that a health care setting adopt this organization's guidelines as supplemen..
What are some of the designs companies can use to go international? What are some of the pros and cons for each?
Explain the difference between the organizational performance gap and the future-oriented gap.
After a few years of selling new cars, you managed to get the funding to start your own small new car dealership as a sole proprietorship.
Leadership is defined as the ability to influence people toward the attainment of goals. Leadership is reciprocal, occurring among people. It is dynamic and involves the use of power to get things done. Power represents the resources with which a lea..
How does validating a selection test strengthen the defense of that test against a claim of disparate impact?
Describe the community or priority population. Discuss ONE of the needs of the priority population that was studied.
Evaluate Ben and Jerry's strategies and efforts to address its ethics-social responsibilities to environment. Speculate on why many businesses do not follow ben
Using the country and industry risk categories discussed in the case, compare and contrast Mexico and Brazil as alternative investment locations.
Consider the various training and development formats described in chapter 8. Which three do you think would be most effective for developing the skills of IT engineers? Which do you think would be the least effective?
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