Reference no: EM132468271
"Fancy a drink of Sparletta Stoney Tangawizi? This one of more than 100 drinks that Coca-Cola specifically produces in Africa for African consumers. The approach in each city may differ, but the company's strategy is the same everywhere: A Coke product should always be within reach." Which growth strategy is most evident in this vignette? Assume that Coca-Cola specifically developed Stoney Tangawizi to establish a footprint in Swahili-speaking Africa.
- Market penetration
- Market development
- Product development
- Diversification
- None of the above a-d
Netflix has teamed up with Target in North America to launch a raft of merchandise to celebrate the debut of the second season of its cult-hit "Stranger Things." Bingeworthy highlights from Target's new collection include loungewear for men and women featuring the show's characters, as well as phrases like "What Would Barb Do?", homewares like a Hawkins Middle School AV Club mug, Funko Pop! figures of Eleven with Eggos, a Demogorgon, Joyce, Barb and other popular characters, and collectible action figures starring Eleven, Lucas, Mike, Dustin, Will and a Demogorgon. For fans who want to experience "Stranger Things" as if they were in the 1980s, Target will release the first season on Blu-ray/DVD with VCR-inspired packaging. The retailer will also launch a "Stranger Things" soundtrack packed with hits from The Police, The Bangles, Duran Duran, and more. On the strength of this information only, what is Netflix's apparent growth strategy?
- Market penetration
- Market development
- Product development
- Diversification
- None of the above a-d
- All of the above a-d
The average price of a Big Mac in the United States was 5.74 USD in 2019, whereas it was 8.45 MYR in Kuala Lumpur. Assume that the average USD-MYR exchange rate was 1 USD = 4.08 MYR in 2019. [5]
- Was the ringgit under- or overvalued relative to the dollar in 2019 and, if so, by how much (state your answer as a percentage)? Show your calculations.
- If the valuation of the ringgit to the dollar is a sustained effect, would Malaysia represent an import or export market for US-based companies? Explain your answer.