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Environmental scan for your target company

Assignment Help Business Management
Reference no: EM132730729

Part 1: Environmental Scan

You will perform an environmental scan for your target company. Target Company is RALSTON PURINA

Instructions:

Evaluate the company's external environment by conducting an environmental scan that will consist of the following:

1. Assessment of the company's general environment.

2. Evaluation of the organization's industry environment.

3. The company's competitor environment assessment i.e. an analysis of the firm'scompetitors' general and industry environments (please provide details for atleast 2 competitors)

Reference no: EM132730729

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