Entry to an angry crowd of mom-and-pop shopkeepers

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A powerful new entrant is likely to drive a lot of smaller incumbent firms out of business and their employees out of work. In the Opening Case, this is the heart of the debate on whether the Indian retail industry should be open to FDI. As a manager at Wal-Mart interested in entering India, how do you respond to the political uproar against such entry? As an Indian government official, how do you introduce the new policy to allow such entry to an angry crowd of mom-and-pop shopkeepers?

Reference no: EM132167970

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