Reference no: EM132242250
In this assignment, you are asked to begin to pull together the marketing concepts we have been discussing and to think ahead. Entrepeneurship is really a concept of evolution, an idea that often begins as a small business. Before it became Walmart was we know it, Sam Walton's store began in a small town in Arkansas. A similar history exists for McDonald's -- a small hamburger stand in California. In the auto industry, the Dodge Brothers really did exist.
Look around you. Perhaps you know someone who owns or manages a small business. Think about how they bring products (or services) to the marketplace. What are the risks?
Small business is a critical aspect of distribution in the United States. If you were given $150,000 to start a small business, what would it be? What would you do first?
Some of you may be fans of The Shark Tank (on ABC, some cable channels, and Hulu). What are the questions the sharks ask before investing? Other program with a similar concept but different theme are on CNBC. Think about why those questions are important.
Tell me about your small business idea and what you would do to get if off the ground? Be sure to explain your business concept and what you would use the investor's money to accomplish.