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Enterprise Application Software and Value Chain Management
The purpose of this assignment is to demonstrate a graduate level understanding of the use of Enterprise Application Software (EAS) applications in the management of a firm's value chain.
Identify and examine at least three types and uses of Enterprise Application Software (EAS) in the management of a firm's value chain, and their use in achieving competitive advantage and superior customer satisfaction.
Select a specific enterprise software application and discuss its use in an enterprise.
Describe and explain examples of one Fortune 500 company that has been successful using Enterprise Application Software in the management of the value chain, and at one Fortune 500 company that has not been successful.
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