Emphasizes the duties and obligations inherent in ones role

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Reference no: EM133696952

Assignment:

From a business standpoint, this was an incredible move. The research and development of the drug was estimated to cost over $100 million, but there was little opportunity for profits since most of the victims of the disease were poor and unable to pay for treatment. Further, Merck faced the cost of actually distributing the drug into areas were poor infrastructure made treatment difficult. Third, Merck faced a reputational risk regarding the treatment. If it failed, it would reflect poorly on Merck and might even hurt sales of the version of the drug designed for livestock and animals. Yet despite this, Merck decided that they had a moral obligation to produce the drug and pay for its distribution regardless of the population's ability to pay.

Imagine you're a manager at Merck and one of your researchers has just informed you about the possibility of using a drug to treat river blindness. Your company just developed a successful drug to treat heartworm in pets and livestock and the researcher thinks that another version of the drug could be developed to combat infectious parasites in humans.

However, the development of the drug might take 10 years and could cost over $100 million in R&D expenses. You know that the drug is targeted towards a population that will not be able to pay. You will need to invest significantly in infrastructure in order to successfully distribute the drug and treat patients. You could spend the $100 million on another important, life saving drug for which there is a profitable market.

The assignment is as follows:

A memo to Merck's board of directors outlining the position using duty based framework

Develop solid, logical arguments for your course of action.

Duty-Based Framework

This framework, including Kant's categorical imperatives, emphasizes the duties and obligations inherent in one's role.

Reference no: EM133696952

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