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Case: Emerging Markets: BP, AAR and TNK-BP
1. From an industry-based perspective or view, explain why alliances are a frequent mode of entry into the Russian oil industry.
2. From a resource-based perspective or view, what are the complementary resources and capabilities that the two parties brought to TNK-BP?
3. From the perspective or vision based on institutions, what are the formal and informal rules of the game that regulate this industry in Russia?
4. ETHICS: As an ethics consultant to BP, what would you have recommended during the two episodes of the conflicts with AAR?
5. ETHICS: If you were a referee in Stockholm, Sweden, who would you have supported in both episodes?
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Evaluate the importance of both of these approaches to managing people in organizations.
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