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Why is it important to understand thoroughly the various elements of the employee value proposition (EVP)? - Why would a company want to know what are the most important aspects of EVP for their employees? - Who is responsible for defining EVP? - Would there be other elements to the EVP than the listed 38? - What explains the differences in the preferences in different countries? - Do you expect that there would be differences in preferences depending on the age, experience and gender of employees? - After understanding the employee preferences, what should a company do next? - Would you consider the EVP to mature or evolve over time? - In your experience, what are the most important aspects of the EVP for the employees in your organisation? Please also feel free to include any other discussion points. As discussed, the value of the analysis can be improved by: - using additional information sources for the analysis (company website, earlier research on the topic, background info on the company,...) - presenting your own individual thoughts and views on the case.
Explain what negative externalities are, and why there may be a case for government intervention to address them. Describe some of the ways to correct the negative externalities and the pros and cons of each method. Provide real life examples.
From a business perspective, what are the dangers of "greenwashing"? If you were a marketing executive, would you have a policy against "greenwashing"? Why or why not
What are the models of consumers in terms of an economic view, a passive view, a cognitive view, and an emotional view
Determine the population of electric-car buyers.
Explain the term marketing mix and How important is it to marketers today and Would the term be applicable in all forms of marketing
Explain The Electronic medical records and Is credit card information saved on file favorite online store
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select two major public relations campaigns from any three different organizations. prepare and submit a two to three
Consider the development of new products and pricing them for international (global) markets. (1) Describe and explain why some domestic products in the U.S. may be suitable for global markets, while others may require major changes to be successful ..
Purple cows are a highly effective basis for a new product upon which to base a new venture. It is possible for all new product ideas to be purple cows. Do they need to be? If not why not; if yes, how would you take a nonpurple cow and turn it ..
Explain Conglom Foods- Beverage marketing - buying decisions, target market and Write a target market recommendation to the beverage unit
Explain the business strategies pursued by the Apple to gain competitive advantage
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