Effective management of the supply-chain

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a. Effective management of the supply-chain has become more critical than ever before. Explain recent developments that enhanced the significance of effective supply chain management for a firm’s competitiveness.

b. Suppose you had cereal for breakfast this morning. Identify the supply chain involved in the production, manufacture and distribution of the cereal beginning from the production/acquisition of the raw materials to selling it to you (the final consumer).

Reference no: EM131137556

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