Reference no: EM132500978 , Length: word count:2500

EB4S31 Innovation Management Assignment - University of South Wales, UK

Assessment Task - Report on Improving Innovation Activities

The purpose of this report is to explore how an organisation can improve its innovation potential. You are required to conduct research into a named organisation which should include a completed audit questionnaire of the existing activities in the company using Bessant's Innovation Fitness Test model.

In the Report, you should identify where and how the organisation can improve its innovative activities, focusing on areas where there are gaps and there are areas for potential improvement i.e. where the organisation does not currently achieve the ideal or highest score for each dimension.

Your Report should include:

Types of initiatives and activities that the organisation should consider to improve its innovation-related activities in the different dimensions (as appropriate): Strategy; Linkages; Innovative Organization; Learning; Processes

Evidence for the usefulness and impacts of these types of activities (references from studies/literature.

Interesting and appropriate examples - organisations that have adopted these practices.

An understanding of the context of the organisation - its industry.

Assignment Structure -

1. Executive summary (around 300 words)

2. Main body - Company/Organisation X (with name) innovation study (around 2100 words)

2.1 Company overview

2.2 Method and results

2.3 Dimensions of innovation

3. Critical reflection (300 words)

4. Conclusions/Recommendations (300 words)

References (not included in the word count) - You need to apply the Harvard Referencing System.

Attachment:- Innovation Management Assignment Files.rar