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Drawbacks of universities using social media

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-What are the advantages and drawbacks of universities using social media to communicate with various stakeholders-students, potential students, alumni, donors, etc.?

-What should managers do to be sure they communicate effectively when using social media?

-How do you balance an individual's "right" to use social media as he or she pleases, with the ethical challenges of being on social media?

Reference no: EM132736773

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