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Case 1- Wal-Mart - "Strategic Coherent" Map
The Porter (1996) Harvard Business Review article ("What is Strategy?") provides a graphical description of Southwest Airlines' activity system showing coherence in its strategy. Draw a similar strategic coherence map for Wal-Mart. Think carefully about how all of Wal-Mart's details in their activity system are complementary and reinforcing for their overall business-level strategy. Identify, graphically, which activities are major and which are minor, and link together activities that reinforce each other to a substantial degree. This assignment, and all of your other assignments, is due before the class begins.
Case 2- Cola Wan Continue - 5-Forces Industry Analysis
The Soft Drink Industry assignment asks you to provide an industry analysis using Porter's 5-Forces Model. There are three parts to the assignment: (1) for each Force, answer whether the Industry Force is low, medium, or high in intensity. Cite key evidence from the case for your answer - do not list everything, just the most important point or two that supports your answer; (2) given the strengths of the Industry Forces, is the level of profitability what you would expect? Why or why not? (3) Think dynamically; What Force is changing the most? Is it increasing or decreasing? Provide evidence from the case for your answer. You should not do, any graphics for this assignment: Just type your answers. To encourage conciseness, there is a limit of two pages for this assignment.
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