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Problem: Product Extension Paper
Product extension is the strategy of placing an established product's brand name on a new product that is in the same category. Small companies can deploy the practice in the same way that large firms have, in order to increase sales of a popular product by offering variations.
Select two of the following products and draft a proposal for a product extension and explain the reasoning behind your proposal:
1. Keen, hiking boots2. Charmin, toilet paper3. Post, Raisin Bran cereal4. Pendleton, wool blankets5. Chanel Coco, Mademoiselle Eau de Parfum (perfume)6. Ford, Ranger pick-up.
What other Kellogg's product line extension (derivatives of cereals, e.g. cereal bars, etc.) are popular in that country? Consumed with milk as Americans do?
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Explain the product life cycle and the objectives and strategies fo concepts and issues discussed in the unit. You will receive 1 bonus point for each activity.
Determine the main social media communities that the company is currently leveraging in terms of the followers within the target market.
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You create a research paper on a client with a disability and the necessary adjustments needed for the client. I have selected Parkinson's disease.
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explore a companyrsquos annual report. choose a company whose company name begins with the same letter as your last
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