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Question 1: Mars and Hershey's dominate the domestic chocolate candy bar business. In this mature market, advertising by individual firms does little to convince more people to eat candy. Effective advertising simply steals sales from rivals. Big profit gains could be had if these rivals could simply agree to stop advertising. Assume Mars and Hershey's are trying to set optimal advertising strategies. Mars can choose either row in the payoff matrix defined below, whereas Hershey's can choose either column. The first number in each cell is Mars payoff; the second number is the payoff to Hershey's. This is a one-shot, simultaneous-move game and the first number in each cell is the profit payoff to Mars. The second number is the profit payoff to Hershey's.
In a free market, the price system determines how society's output will be distributed by: If two goods are substitutes for each other, an increase in the price of one will necessarily:
Tom earns $15 per hour for up to 40 hours of work each week. He is paid $30 per hour for every hour in excess of 40. Tom faces a 20 percent tax rate and pays $4 per hour in child care expenses for each hour he works. What is Tom’s endowment point? In..
Jasmine’s Snack Shop sells two brands of potato chips. She produces them by buying them from a wholesale supplier. Brand X costs Jasmine’s $1.00 a bag, and Brand Y costs her $1.40 a bag. Draw Jasmine’s production possibilities frontier if she has $28..
What is a relational database? What are the advantages of a relational database over a file system?
Companies often try to keep accounting earnings growing at a relatively steady pace, thereby avoiding large swings in earnings from period to period. They also try to meet earnings targets. To do so, they use a variety of tactics. The simplest way to..
The notion of sustainability is not the same in the natural sciences as in economics. In the natural sciences, sustainability frequently means maintaining a constant physical flow of each and every resource (e.g., fish from the sea or wood from the f..
Discuss and explain similarities and differences in the roles economists play as policy makers and as scientists.
First, briefly describe the loanable funds market. Next, in the domestic economy the government is running a budget deficit and needs to borrow money. Describe what will occur in the loanable funds market.
Suppose you are visiting the local Big Y supermarket to purchase groceries. At the grocery, you see an advertisement for a store rewards card. You decide to sign up for the card, in spite of the fact that you had only planned to buy $47 worth of groc..
Finally, after graduation you got your 1st job and discovered that now you can start saving (investing). You decided to buy a 1 coupon bond (right after 1st coupon payment), which had already been issued one year ago. If you were to sell this bond on..
Is a strong dollar always good? Is a weak dollar always bad? Who are the winners and losers of an appreciating or depreciating dollar? What are foreign exchange rates all about, and how do they work? What is the Law of the Comparative Advantage? How ..
How important do you think the elements of style (spacing, font choice, other document design features) when it comes to drafting? Why?
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