Does use sticky principles constitute manipulating consumer

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Reference no: EM133230464

Assignment:

Consider the ethical issues that should be taken into consideration when anyone is thinking about applying these techniques (6 Sticky Principles: Simplicity, Unexpectedness, Concreteness, Credibility, Emotions, Stories). Topics that you might address: Does the use of the Sticky Principles constitute manipulating consumers, deception, lying, threats...etc.

Reference no: EM133230464

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