Does jet blue have business-level strategy

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Question

1. Does Jet Blue have a Business-Level Strategy? What do you consider it to be and why?

2. What is your assessment of the E190 decision? Is this consistent with the business level strategy of JetBlue? Why yes/why not?

3. What recommendations would you make to JetBlue on how to allocate their aircraft purchases between the E190 and the A320? Defend your recommendations.

Reference no: EM133576317

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