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Case study "does big data bring big rewards?" From management information system 14e Laudon
1. Why would a customer database be so useful for the companies described in this case?
2. What would happen if these companies had not kept their customer data in databases?
3. How did better management and analytics improve each company's business performance?
4. Give two examples of 2 decisions that were improved by mining these customer databases
5. Are there any ethical issues raised by mining customer databases? Explain answer
During 2014, Raines Umbrella Corp. had sales of $660,000. Cost of goods sold, administrative and selling expenses, and depreciation expenses were $500,000, $90,000, and $85,000, respectively. Suppose Raines Umbrella Corp. paid out $54,000 in cash div..
The U.S. Delay Corporation, a subsidiary of the Postal Service, must decide whether to issue zero coupon bonds or quarterly payment bonds to fund construction of new facilities. The 1,000 par value quarterly payment bonds would sell at $795.54, have ..
Organisations' behaviour is guided by financial data. In the short term, such data will help determine operational expenditures; in the long term, historical data may help generate forecasts aimed at determining strategic plans. In both instances.
A portfolio is invested 14 percent in Stock G, 54 percent in Stock J, and 32 percent in Stock K. The expected returns on these stocks are 9 percent, 15 percent, and 18 percent, respectively. What is the portfolio's expected return?
You want to buy a car, and a local bank will lend you $30,000. The loan will be fully amortized over 5 years (60 months), and the nominal interest rate will be 7% with interest paid monthly. What will be the monthly loan payment?
You are the CEO of Value-Added Industries, Inc. (VAI). Your firm has 10,000 shares of common stock outstanding, and the current price of the stock is $100 per share. What is the net present value of this project? How many shares of common stock must ..
As a rule of thumb, 8% annualized net return over a minimum holding period of five years is a realistic figure. Pablo Picasso's 1905 portrait 'Boy with a Pipe' sold for $104.2 million in an auction at Sotheby's Holdings, Inc., on June 24, 2004, shatt..
The Qualified Thrift Lender test requires that thrifts
alculate the opportunity cost of each transaction. - Calculate the cost of the lease after taxes.- Explain the difference in out of pocket expenses and the opportunity cost of each.
Fastest Company's preferred shares were issued last year at $29.68 per share, but are now trading at $28.74. Fastest pays annual preferred dividends of $2.07 per share. Estimate Fastest Company's cost of preferred shares.
Emily Dorsey's current salary is $64,000 per year, and she is planning to retire 30 years from now. She anticipates that her annual salary will increase by $2,000 each year ($64,000 the first year, to $66,000 the second year, $68,000 the third year, ..
The yield on a corporate bond is 9%, and it is currently selling at par. The marginal tax rate is 30%. A par value municipal bond with a coupon rate of 5.75% is available. Which provides a better return to the investor?
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