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Question: Healthcare Marketing
Discussion board;
First, locate a recent print or online advertisement for a pharmaceutical. You must select a product that is not available OTC, and that requires a prescription.)
Next, write a two- to three-sentence summary of the advertisement, mentioning its images, contents, and other notable information.
Then, analyze the marketing components of the advertisement. Toward which market segment is the ad aimed? What are the marketing tactics being used in the ad?
Do you think the ad is effective? Explain why or why not. As part of your response, share a link to the online advertisement or upload a scan of the print ad.
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